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Anorak News | Northern Rock And Tesco Drive You To Drink

Northern Rock And Tesco Drive You To Drink

by | 21st, February 2008

IF the Northern Rock predictions of the last five months here in Anorak didn’t get you, here’s one which have the average Anorakian reaching for the angry phrase book.

TESCOS…one of the largest profit-making companies in Britain with a huge lead over its hyper-market rivals wants to charge you more for your booze.

Get you where it hurts? This is the company which probably dispenses more alcohol than ANY other company in Britain and it wants to hike prices.

The company says it’s asking to be able to do this, in concert with all other oulets, to protect the innocents abroad…the drinkers.
It wants to make more profit while claiming it’s doing it’s bit to stop Britain’s Binge Drinking Boom.

No, I don’t see where it benefits anyone other than Tescos, but, the supermarket giant is to urge the Government to introduce a law banning the sale of cut-price alcohol.

A spokesman for the firm confirmed a report in The Daily Telegraph it now supported legislation to ensure “responsible pricing” of alcohol and alcohol promotions.

The move comes amid widespread concern about the problems of binge-drinking and alcohol-fuelled crime and disorder.

Tesco argues that the issue can only be dealt with through Government action as the supermarkets are barred by competition laws from taking action together to raise prices, while customers would simply go elsewhere if they acted unilaterally.

That’s neat because it will take out another area of competition …the discount alcohol corner shops which are already struggling to stay above bankruptcy because of supermarket loss leader campaigns?

Read on…

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Posted: 21st, February 2008 | In: Reviews Comment | TrackBack | Permalink