Egypt: Kenneth Cole Sees Five Dead As A Marketing Opportunity
THANKS to the good people at Kenneth Cole the Egyptian protests – at least five deaths so far! – is now a marketing opportunity for belts, bags and shoes. The brand used the #Cairo hashtag to market its range of goods.
Cole has apologised and deleted the tweet.
But job done. We’d never heard of Kenneth Cole before this…
Spotter: TheNextWeb
Posted: 4th, February 2011 | In: The Consumer Comment | TrackBack | Permalink