Great ads: Mercedes radar-based technology
by Anorak | 26th, October 2012
ADVERTISING cars is tricky. I once worked as a copywriter on a Mercedes campaign. The brief escaped me. It was just a car. They are all the same. Ford proves the point. But theses adverts for Mercedes’ radar-based technology are brilliant.
Spotter: Copyranter
Posted: 26th, October 2012 | In: Technology Comment | TrackBack | Permalink
