Arsenal balls: Theo Walcott leaves Gunners in tabloids betting scoop
Arsenal are ready to sell nice middle-class boy Theo Walcott in January, says The Week. “Gunners are getting ready to blast the dead wood from the Emirates and top of the flops is Theo Walcott,” thunders the review magazine. The mag’s source is The Sun, which says Arsenal are “preparing to sell Walcott in January”.
Who wants Theo, then? Well Walcott, has “attracted interest” from “West Ham and Everton”. On the Sun’s website, we read: “He has 18-months left on his £110,000-a-week contract, and is one of the club’s highest earners, according to TeamTalk.”
Over there we learn that “Arsenal are reportedly preparing to sell Theo Walcott in January, unless he can cement himself in Arsene Wenger’s first team.” The source for this TeamTalk story is The Gambling Times.
The Gambling Times mentions a betting company in its report, which carries no source to support its well-travelled scoop, which features unchallenged in the Sun, The Week, The Daily Mirror, The Daily Star. What The Gambling Times does cite in its Arsenal news is a betting company. “We spoke to BetVictor and their Head of antepost Football Michael Triffitt about Walcott and their market on his future, with West Ham, Everton and Southampton the favourites to land him,” says the paper, which tags BetVictor in its SEO. Indeed, BetVictor features in many of the site’s articles, including a daily horse racing tips sheet – and Triffitt is a not infrequent source of opinion.
Is it news or is it affiliate marketing? It’s worrying that the national press don’t make any attempt to differentiate between the two…
Posted: 4th, October 2017 | In: Arsenal, Back pages, Sports Comment | TrackBack | Permalink