Pigeons deliver KFC in Gaza
THE New York Times has news from Gaza:
The French fries arrive soggy, the chicken having long since lost its crunch. A 12-piece bucket goes for about $27 here — more than twice the $11.50 it costs just across the border in Egypt.
And for fast-food delivery, it is anything but fast: it took more than four hours for the KFC meals to arrive here on a recent afternoon from the franchise where they were cooked in El Arish, Egypt, a journey that involved two taxis, an international border, a smuggling tunnel and a young entrepreneur coordinating it all from a small shop here called Yamama — Arabic for pigeon.
The pigeon delivers the fried chicken. But what can it all mean?
“It’s our right to enjoy that taste the other people all over the world enjoy,” said the entrepreneur, Khalil Efrangi, 31, who started Yamama a few years ago…
So. Who’s willing to open a KFC franchise in Gaza City, then? And will you give out free bargain buckets and spades?
Posted: 18th, May 2013 | In: The Consumer Comment | TrackBack | Permalink
