Transfer balls: Gareth Bale to Arsenal and ex Gooner becomes a Prophet
Clickbait Balls: a look at newspapers tricking readers . Today, as ever, it’s the Daily Express, which thunders: “Arsenal news: Gareth Bale transfer EXCLUSIVE, Unai Emery revelation, Wolves team news.”
It’s the first bit that bites, right? Can it be that Real Madrid superstar Gareth Bale – formerly of Spurs – is on his way to Arsenal? Surely not? Or maybe… So you click. Your click triggers – get this – 32 adverts and sponsored links. But the news will be worth it. James Walters has the “exclusive”. Just get a load of that URL: “Arsenal-news Gareth Bale transfer exclusive”:
Reading on:
Gareth Bale EXCLUSIVE
Yes! Yes…
Arsenal must go in for the best players on the planet – the likes of Gareth Bale – if they are to challenge for the Premier League, John Hartson says…
Hartson exclusively told Express Sport: “No disrespect to Arsenal, if say for arguments sake, a Gareth Bale becomes available [they won’t go in]. I know he’s ex-Spurs and it may not happen.
“But if a top player like that became available and he’s £95m with £40m wages over the next four years, will they go in for him? They might not.”
May. Might not. What a scoop!
Treating your readers like mugs is anti-journalism. But let’s give the Express a chance. How about part two of the sensational headline, the part about an “Unai Emery revelation”:
Arsenal are a more solid under Unai Emery compared to when Arsene Wenger was in charge, Matthew Upson claims.
And..? And nothing. That’s it. When ex-Gooner Upson speaks to the BBC it’s a “revelation”. The man’s a prophet. finally, how about that “Wolves team news”? It’s that Danny Welbeck, the bloke with the broken ankle, won’t be playing. More on him here.
Posted: 12th, November 2018 | In: Arsenal, Back pages, Key Posts, Sports, Tabloids Comment | TrackBack | Permalink
